Digital Marketing

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Make your business grow with Digital Marketing. Social network strategies, e-mail marketing, advertising, SEO, SEM and Web Analytics.

Course with a duration of 40 hours, distributed over 10 sessions, with one session per week.

Objetive:

 In this course you will learn basic strategies, techniques and tools, and design a basic plan for implementing e-marketing campaigns in business.

Aimed to:
Professionals in general, marketing professionals, entrepreneurs and business owners who want to learn basic e-marketing tools and strategies to effectively promote their businesses, products and services on the Internet.

Course content:
  • Pillars of digital marketing
  • Markets
  • Search engines optimization (SEO)
  • Search engine marketing (SEM)
  • Social networks and blogs
  • Campaign planning and measurement
  • Web analysis
  • Email Marketing
 

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about this program

Download the enrollment
application here

 

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