Professional Photographic Production
A certification course with over 23 years of experience, created to enable you to discover your creative potential, skills and values that you can turn into a profitable business.
Duration 132 hours over 33 weeks Online modality
Participants will learn and develop skills for working with tools and resources that will enable them to do avant-garde professional portrait photography. They will also complement their knowledge by learning about strategic marketing and sales strategies, the steps to follow in order to systemize the internal processes of a photography service business, as well as human development and leadership skills aimed at building a profitable business model.
Intended for people who have mastered the use of professional digital cameras and who want to specialize in professional photography.
- The photographic system and composition
- Uses and applications of the Adobe Photoshop Lightroom program
- Lighting and direction techniques for commercial and advertising portraits
- Workshop 1: Portraits
- Intellectual property and copyright seminar
- Strategic marketing for a photography business
- Work flow systematization and organization
- Production of the final collective exhibition
By the end of the program
Participants will have the technical and aesthetic skills needed to produce commercial and/or advertising portraits, ranging from pre-production and production to post-processes and delivery of the final product. They will also learn criteria for determining how and how much to charge for their work, as well as promotion and sales strategies, and they will develop and perfect these skills by practicing with actual clients.
The experience of continuous education learning
Our educational proposal approaches learning as a process centered on the student, who constructs by:
Experience a meaningful process, through updated programs that undergo ongoing improvement.
Transform yourself to transform your environment.
Reflection - Action
Question, generate and practice new alternative solutions to today's challenges.
Enhance your process by building learning communities, networks and joint projects.
Learn with experts who advise and guide you, and give you feedback throughout your process.
Have an impact on your local reality by applying a global vision.
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